Seamlessly Integrated Into Its Entire Universe for Millions

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All duplicated on screens of radically different sizes; computers, tablets, telephones or even televisions. And where the new Google shines is that it works everywhere, at all sizes, in all situations, and in a fixed or animated way. Starting from 4 colors and a few simple shapes, Google creates a myriad of modular and adaptable possibilities according to format and needs. in the form of colored dots, a simple multicolored G or in its complete form, we immediately recognize the Google paw at first glance A graphic identity that knows How to be both discreet and remarkable of daily interactions.

With its users As you will have noticed, all these brandings image manipulation service have simplicity and modularity in common. And this is their success, because it would be a shame to have a logo that could only be used on 4×3 posters or only on mobile. Logo usage media After having answered the traditional questions (in which sector does the company evolve? What is the heart of activity? The target? The values?), it is advisable to wonder and to list the various supports on which the logo will be used: Paper: letterhead, business cards, brochures, etc Online website, mobile application, etc.


Whether Merchandise on marketed products Panels Screen  television Ideally, the logo should be available on these different media – both in color and in black and white The 3 types of logos Iconic logos  symbols They are immediately recognizable by their single icon but mainly concern brands with a strong reputation. For example, the first Nike logo , created by Caroline Davidson, for 45 dollars, in 1971, was not satisfied with the single comma like today… Evolution of the Nike logo Evolution of the Nike logo from its creation to today Logos.