The advice is to use the nofollow

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In particular, the former head of Google Webspam, Matt Cutts, wrote an excellent blog article in which he targets blog posting for SEO . Matt considers “wild” guest blogging to be the main cause of receiving a penalty from Google. What is Google's opinion on Guest Posts? Matt Cutts answers directly! Google currently penalizes forced or abusive link building practices because they are often detected as SPAM or bad SEO practices. Among these there is also the proliferation of forced or unnatural links to your site. But

this doesn't have to be the case for you! How many guest posts are Buy Bulk SMS Service recommended according to Google? John Mueller, Webmaster Trends Analyst at Google, answers this question directly. Mueller reminds you that guest posting is an unnatural form of link building according to Google. Mueller's words: “ By guest posting, you place your links on another site. So, in general, these links will be considered unnatural.  tag for backlinks from guest posts ”. The best SEO and backlink strategy experts say they publish no more than one guest post every two months. In light of this, Mueller explains that it is unlikely that such a low publication frequency





maximum guest post every months ) will result in penalization by Google's algorithm. This frequency is not typically seen as a cause of unnatural link building. “ With this frequency of posting, I don't think anyone on Google's webspam team imposes penalties for unnatural links. I don't think it's something you need to worry about predominantly. In general, though, you should use nofollow links for guest posts .” Guest posts and publication frequency  Guest posting is always a good idea to advertise your site or blog.