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It is imperative and cannot be improvised. It was long believed that since the Internet and social media are "almost free", the only costs were the time invested and a small advertising budget. For many companies, .
Many entrepreneurs, moreover, continue to think that to get started, all Mauritius Email List you need to do is open a Facebook page , and that Internet users will naturally come to you and buy. And that your society is transformed....
Of course, you can learn a lot on the job, especially if you are interested in digital. There are numerous resources on the web (white papers, ebooks, online courses, articles, etc.). But training and/or finding good professionals requires time and investment .
Inspire the movement too, believe me: from 2011 to 2014 I was in charge of the digital transformation of a group of 400 people in a sixty-year-old company with well-established habits. Since 2015, it has been my daily activity, specializing in increasing revenue: marketing, sales and customer relations.
Some, like 48% of companies ( source ) , choose, in the start-up phase, to trust an external expert, just as one would request the services of a lawyer or an accountant. Others ( 19.1% of companies with fewer than 100 employees according to the Cap Gemini study ) have chosen internally or recruited an employee in charge of their digital transformation.
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发表于 2024-5-19 13:59:25