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Your email reputation is what helps get your emails

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发表于 2023-7-15 13:59:16 | 显示全部楼层 |阅读模式
The best thing you can do for your email marketing is to not land on a blacklist in the first place. As we saw above, email content and lists are the primary cause of blacklisting. Here’s how to stay off blacklists:



Email content – What you send to your email subscribers keeps them interested and engaged in your emails. If you’re sending out blanket emails to everyone on your list, you may get some spam complaints. Be sure you’re sending what your subscribers are expecting from you and keep the content interesting to them by personalizing the emails and content. In addition to your content, be mindful of how often you send emails. If you suddenly start sending to large lists or you increase the frequency you could see some trouble with delivery.

Watch email campaign stats – You’re probably keeping an eye on opens and clicks, but also watch domain opens as well. If you see opens drop off significantly in a specific domain you should check your blacklist status.

Good lists– Never, ever buy an email list. The addresses are at the very least stale and at the worst, spamtraps. You’ll get more spam complaints and delivery issues than you’ll get business, so don’t do it. Also, keep your lists clean by removing any bounced addresses or ones that are old and not performing. If someone hasn’t opened your email in a while, you may want to remove them from the list.

Segment your lists – To help ensure your email subscribers are getting what they need from your email Country Email List marketing, break your lists up into segments. This could mean having lists based on where your customers live, what types of products they buy, or what their interests are. This will make it so much easier to send exactly the right email to each of your subscribers.

Wrap up

to subscribers’ inboxes, so be scrupulous about your email content and how you build your lists.



Monitor the statistics from each email campaign you send to not only find out what your customers like and don’t like in your emails but also catch any issues with delivery.



If you follow good, basic email marketing rules you shouldn’t have any problems with delivery, but if you find you’ve landed on a blacklist, clean up your lists, watch your email content. and work to use email marketing best practices to deliver better content.

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