Yes, it's a lot of information, but local SEO is one of the simplest

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Then, as we have seen in the previous figures, local referencing tends to encourage the person to go to the physical store to make a purchase most of the time or to inquire directly with a person on site for a potential future purchase. local seo definition To implement a local SEO strategy, you have 2 main steps to complete. First of all, you must optimize your keywords on your site in order to be able to move up in searches based on local criteria. This involves optimizing titles, content and meta descriptions. Once this step has been completed, it is recommended to optimize the Google My Business listing at the same time .


These cards take up an important place on the SERP when an Internet user does a local WhatsApp Number List search, which is even more true if they do it from their mobile. This is why the presence of businesses on this type of listing is now essential to remain competitive in your market. For a file to be as well referenced as possible, it must be complete, all fields must be filled in and it must be optimized with the presence of key words in the description (son't panic, we can already see you coming!  and most effective strategies to implement for a business. Local referencing will not cost you more than another marketing strategy, but in return can significantly increase your visibility and therefore your turnover.





To read: Marketing: the key success factors Local SEO: what is it? In the eyes of Google, we can distinguish two types of local searches: Depending on your geolocation : this is the case for a majority of searches. For example, if you search for “Italian restaurant” the first results offered will be restaurants near you. It doesn't matter from which currencies you connected (computer, phone or smartwatch) what matters is the location you are in at the time of the search. Google results vary depending on your location in oder to always be able to offer relevant solutions to.